Join ELC in our fight against breast cancer

October 21, 2019

Join ELC in our fight against breast cancer

OK, real talk time. The horrible truth is that almost every single one of us has been affected in some way by breast cancer. A friend. A sister. A mum. A grandma. A co-worker. Or maybe it was you. (And if it is you, we’re sending you the tightest hugs and warrior vibes. You’ve got this, sister.)

We’re in it together. We’ve all been affected somehow by breast cancer.

The thing is, this horrible disease doesn’t discriminate, and it is the most commonly diagnosed cancer in Australia, with eight women dying from the disease every day.

This stat is sadly on the rise – meaning more mothers, sisters, daughters, wives, friends and families will be impacted. Without research, stats show 30,000 more lives will be lost to breast cancer by 2030. And that is simply not OK.

One in seven Australian women and one in 675 Australian men are expected to be diagnosed in their lifetime.

The good news is that there are organisations like the National Breast Cancer Foundation, who are shining a light on this disease and investing millions of dollars into hundreds of breast cancer research projects to find a cure.

NBCF is different because they run entirely on donations from the public—no government funding. This means they can move freely to do their research, but also that they really need our help.

Their mission is to end breast cancer by 2030.

They have had some remarkable results to date. (Last year the five-year survival rate reached 91%!) But the fight is a long way from over. 

We chose to partner with NBCF through our lingerie wash bags because we have seen firsthand how breast cancer has affected so many and torn people and lives apart.  

Here are some ways you can help make this disease a nightmare of the past: 

  • Host an event for NBCF
  • Ask for NBCF donations (instead of gifts) at your next event or holiday
  • Choose a challenge, like a run or shaving your head, and get people to sponsor you
  • Grab your gals and volunteer at an NBCF event
  • Tell your friends to spread the word! Awareness is power.

You can also buy our lingerie washbag (it’s fab, and a percentage of all proceeds is going straight to our friends at NBCF)!


One more thing, ladies. Check your own breasts now.

Girls, check your breasts. Do it tonight. Heck, do it right now. Just pop to the office toilets and use this handy guide if you don’t know how to do a self-exam. It only takes a few minutes. Tell your friends. We’re all doing it.

Nearly half of all breast cancers are actually found by the woman herself.

So get touching. And get involved!

Let’s make “breast cancer” something we have to explain to our granddaughters one day. 

For us, teaming with NBCF is about giving back to our community of amazing women and helping NBCF to continue their life-changing work, not just in October for Breast Cancer Awareness month, but every day of every year until this disease is history. So let’s do it.

~With love The ELC Team xxx

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Image of silhouette of woman wearing Everyday Lingerie Co. underwear

Trying to find the right underwear size can be difficult due to different companies making different sizes. To make things easier we have created a step by step guide to take the guess work out of the equation.

Below we have measuring instructions with images to assist you, alternatively we have a video taking you through each step.

Finding your size:

All you need to do is take 2 simple measurements; your waist and your hips. The best way to do this is by using a soft measuring tape and a mirror to ensure you are accurate.

Measurement 1: Your waist

Your waist is the natural in indentation above your hips or just below your rib cage (see image to right). Wrap the soft measuring tape around firmly without pitching your skin together – write this measurement down

Measurement 2: Your hips

Now wrap the soft measuring tape around the fullest part of your hips, this is approximately 7 inches below your waist (see image to right). Use the mirror to check that your measuring tape is completely straight and parallel to the floor – write this measurement down.

Example: If your waist is 78 cm and hips 104 cm we would recommend a size 12, however if you want a slight looser fit you may opt for a size 14.

ELC Size 8 10 12 14 16 18 20 22
Waist Measurement (cm) 70 75 80 85 93 100 107 114
Hip Measurement (cm) 92 98 104 110 117 124 131 137
USA 4 to 6 6 to 8 8 to 10 10 to 12 12 to 14 14 to 16 16 to 18 18 to 20
UK 6 to 8 8 to 10 10 to 12 12 to 14 14 to 16 16 to 18 18 to 20 20 to 22
EUROPE 34 to 36 36 to 38 38 to 40 40 to 42 42 to 44 44 to 46 46 to 48 48 to 50


How to measure video - Size 12 example

How to measure video - Size 18 example