Meet Our Founder - Danielle Sady

June 03, 2019

Image of Everyday Lingerie Co. founder, Danielle Sady

Catch up for a chat with our founder, Danielle Sady, and hear about all things Everyday Lingerie Co.


Watch the video

 

Read the transcript

So I'm Danielle Sady, and I'm the founder of Everyday Lingerie Co. It's you. It's me. It's everyday women. It's people who want to be able to transition from day to night in the sense of do you want to go to work and then be able to go to the gym after and have that transition and still feel good about yourself?

We're not about age or size, whatever. We range in sizes 8 to 22 for a reason. And we want to be there to empower you to feel comfortable and confident in who you are. Because you're perfect just as you are.




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Sizing
Image of silhouette of woman wearing Everyday Lingerie Co. underwear

Trying to find the right underwear size can be difficult due to different companies making different sizes. To make things easier we have created a step by step guide to take the guess work out of the equation.

Below we have measuring instructions with images to assist you, alternatively we have a video taking you through each step.

Finding your size:

All you need to do is take 2 simple measurements; your waist and your hips. The best way to do this is by using a soft measuring tape and a mirror to ensure you are accurate.

Measurement 1: Your waist

Your waist is the natural in indentation above your hips or just below your rib cage (see image to right). Wrap the soft measuring tape around firmly without pitching your skin together – write this measurement down

Measurement 2: Your hips

Now wrap the soft measuring tape around the fullest part of your hips, this is approximately 7 inches below your waist (see image to right). Use the mirror to check that your measuring tape is completely straight and parallel to the floor – write this measurement down.

Example: If your waist is 78 cm and hips 104 cm we would recommend a size 12, however if you want a slight looser fit you may opt for a size 14.

ELC Size 8 10 12 14 16 18 20 22
Waist Measurement (cm) 70 75 80 85 93 100 107 114
Hip Measurement (cm) 92 98 104 110 117 124 131 137
USA 4 to 6 6 to 8 8 to 10 10 to 12 12 to 14 14 to 16 16 to 18 18 to 20
UK 6 to 8 8 to 10 10 to 12 12 to 14 14 to 16 16 to 18 18 to 20 20 to 22
EUROPE 34 to 36 36 to 38 38 to 40 40 to 42 42 to 44 44 to 46 46 to 48 48 to 50

 

How to measure video - Size 12 example


How to measure video - Size 18 example