Our Revolution Resolution

July 22, 2019

Image of Danielle Sady viewing Everyday Lingerie Co. Instagram page

Unless you dare to go bare (and all power to you sister if you do!), putting on underwear everyday is a seemingly simple and straightforward ritual. Pick ‘em up, pop ‘em on, pull ‘em up – done!

But in our experience at Everyday Lingerie Co., simple and straightforward isn’t the case for many, with one overwhelming commonality faced by women the world over: finding great, everyday lingerie in the first place.

No matter your age, ethnicity, size or shape, we know there just isn’t a bangin brief that does it all. Underwear that offers comfort, support and breathability (not to mention the kinda sexy that adds a pep to your step), and it’s our resolution to create an underwear revolution with our debut range!

Everyday Lingerie Co. pieces are designed for everybody, everyday, with each of our 3 debut lingerie styles tried and tested on everyday women. In a range of colours, and in sizes 8 – 22, our everyday underwear isn’t signed, sealed and delivered unless it meets these keys areas we know the #everydaybabe wants; comfort, support and breathability.

Comfortable underwear

What do we want? Comfort! When do we want it? Now! Our comfortable underwear has been designed to effortlessly hug your bum.

Supportive underwear

Featuring an inclusive mid-rise underwear design and a chevron lingerie trim, our underwear helps support women - whatever their day brings.

Breathable underwear

Made using the finest bamboo fibre blend, our Brief, Boyleg short and G String styles allow you to breathe.

From bed, to the boardroom, to the gym – and everywhere in between – Everyday Lingerie Co. underwear is supportive, breathable and comfortable enough to wear all day, every day.

Ready to revolt? Demand more from your every day lingerie, just as we do! For everyday lingerie that’s comfortable, supportive and breathable, sign up to our #ELC Exclusives at the bottom of this page to be the first to know when you can get into our briefs!

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Sizing

Trying to find the right underwear size can be difficult due to different companies making different sizes. To make things easier we have created a step by step guide to take the guess work out of the equation.

Below we have measuring instructions with images to assist you.

Finding your size in our Underwear Range:

All you need to do is take a couple of simple measurements; your waist, your lower waist and your hips. The best way to do this is by using a soft measuring tape and a mirror to ensure you are accurate. If possible stand in front of a mirror when taking your measurements to ensure that the measuring tape is also parallel to the floor and is flat.

Measurement 1: Your waist

Your waist is the natural in indentation above your hips or just below your rib cage (see image). Wrap the soft measuring tape around firmly without pitching your skin together – write this measurement down.

Measurement 2: Your Lower Waist

Your lower waist is approx. 12cm down from your waist. Take your measuring tape and run this down from your waist to 12cm (see image). Wrap the soft measuring tape around this area firmly without pitching your skin together – write this measurement down.

Measurement 3: Your hips

Now wrap the soft measuring tape around the fullest part of your hips, this is approximately 25cm below your waist (see image). Use the mirror to check that your measuring tape is completely straight and parallel to the floor – write this measurement down.

Finding your size in our Crop Top Bralette Range:

All you need to do is take a couple of simple measurements; your Full Bust and your Lower or under bust. The best way to do this is by using a soft measuring tape and a mirror to ensure you are accurate.

Measurement 1: Your Full Bust

Your Full Bust is the fullest part of your bust (see image). Ensure that the measuring tape is completely straight and parallel to the floor. Wrap the soft measuring tape around firmly without pitching your skin together – write this measurement down

Measurement 2: Your Lower or Under Bust

The Lower or Under bust is measured by wrapping the measuring tape around your rib cage directly under your bust (see image). Wrap the soft measuring tape around firmly without pitching your skin together – write this measurement down

ELC Size	8	10	12	14	16	18	20	22
Full Bust Measurements (cm)	81-87	87-93	93-99	99-105	106-114	115-123	124-130	131-137
Lower or Under Bust Measurement (cm)	61-67	67-73	73-79	80-86	87-39	94-100	100-106	107-113
Waist Measurement (cm)	75	80	85	90	95	100	110	115
Lower Waist Measurement (cm)	90	95	100	105	110	115	120	125
Hip Measurement (cm)	95	100	105	110	115	120	125	130
USA	4 to 6	6 to 8	8 to 10	10 to 12	12 to 14	14 to 16	16 to 18	18 to 20
UK	6 to 8	8 to 10	10 to 12	12 to 14	14 to 16	16 to 18	18 to 20	20 to 22
EUROPE	34 to 36	36 to 38	38 to 40	40 to 42	42 to 44	44 to 46	46 to 48	48 to 50